First Premier MLS Direct
Florida home listed with First Premier MLS Direct

List Your Home on the MLS for a Flat Fee

No Traditional Listing Commission

Save thousands by getting your property listed through a licensed Florida real estate broker without paying a traditional full listing commission.

Packages start at $299.

You still choose whether to offer buyer agent compensation. See our FAQ for details.

Licensed Florida Real Estate Brokerage

36+ Years of Experience

Flat Fee MLS Listing

Professional Photo Options Available

Flat Fee MLS Packages

Choose the package that matches how much support you want. Pick one, pay, and you're on your way.

DIY MLS Exposure

Basic MLS Package

$299

Experienced sellers who just want MLS exposure at the lowest cost.

  • MLS listing for up to 6 months
  • Up to 6 seller-uploaded photos
  • Listing entered into MLS by broker
  • Seller-provided property description
  • Showing instructions entered into MLS
  • One-time listing activation
  • Email support only
  • Photography
  • Pricing strategy guidance
  • Showing coordination
  • Listing updates beyond corrections
Start Basic Listing
Most Popular

Professional Listing

Standard MLS Package

$599

Sellers who want a professional listing with guidance and better presentation.

  • MLS listing 6–12 months, depending on MLS rules
  • Up to 25 professional photos
  • Photo shoot by a professional photographer
  • Professionally formatted property description
  • Pricing guidance with recommended listing range
  • Showing instructions setup
  • Up to 2 listing edits or changes
  • Email and text support during listing period
Choose Standard

Premium Exposure

Premium MLS Package

$999

High-value homes or sellers who want maximum exposure and support.

  • MLS listing up to 12 months, if allowed by MLS rules
  • Up to 40 professional photos
  • Full photography package by a professional photographer
  • Interior and exterior photo coverage
  • Twilight-style photos, if lighting and scheduling allow
  • Listing headline and description rewritten for marketing impact
  • Pricing strategy consultation
  • Up to 5 listing updates or changes
  • Priority processing
  • Optional open house coordination guidance
  • Email, phone, and text support
Choose Premium

How It Works

We keep the online part simple. After payment, give us your contact information and property address. John will email the official listing documents and next steps directly.

  1. 01

    Choose Your Package

    Pick the flat fee MLS package that fits your needs.

  2. 02

    Send Your Contact Info

    Give us your name, phone, email, and the property address before checkout.

  3. 03

    Pay Securely Online

    Complete your one-time package payment through Stripe.

  4. 04

    John Sends the Forms

    You receive a confirmation, then John Duran emails the required listing forms and next steps.

Why pay thousands more just to get listed?

Traditional listing commissions can take a serious bite out of your equity. First Premier MLS Direct gives sellers a simple flat-fee option to get MLS exposure while staying in control of their sale.

36+ Years of Broker Experience

Meet John Duran, Broker

First Premier MLS Direct is backed by John Duran of First Premier Real Estate Services, Inc. With more than 36 years in real estate, John's goal is simple: give Florida homeowners a practical way to get MLS exposure while keeping more of their equity.

Broker License 0512688 · Office License CQ1025438